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Kraaivenstraat 38 - 16
NL 5048 AB Tilburg
Tel : + 31 13 - 5717052
Fax: + 31 13 - 5717050
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 About Bureau Leemans marketing research agency.
Bureau Leemans maps for your company the market opportunities of your product in Belgium or The Netherlands. We provide a sound foundation consisting of market information for your export marketing. If you want this, we help to convert marketing research results into ready export marketing actions.
How may Bureau Leemans help your export marketing?
We take your export marketing problem and information need as a starting point. You may use our marketing research services for:
- Marketing research: gaining a clear understanding of market size, market growth and trends concerning your product.
- Customer behavior analysis: getting a picture of company buying behavior and choice criteria for supplier selection.
- Consumer behavior research: acquiring information on product use, purchase channels and buying behavior.
- Competitor analysis: gaining a clear understanding of local and foreign competitors and their strengths and weaknesses.
- Distribution research: getting a picture of distributors and market entry and sales.
- Price setting analysis: acquiring information on market prices, pricecuts, delivery and payment conditions and information on how to submit an offer.
- SWOT analysis: gaining a clear understanding of product and company strengths and weaknesses and of their relationship with market opportunities and competition.
- Product tests: checking strengths and weaknesses of your product and checking its 'fitness for use' with customers
- Quality management based upon customer satisfaction research. This may become relevant when your product is successful on the Dutch or Belgian market.
How does Bureau Leemans conduct market research?
Firstly, we want to know you better. We therefore go into your company. Next, we make together with you a proposal which fits your market research needs.
We can offer you the following market research techniques:
- Desk research using statistics, information available on websites, reports and statements from government agencies, trade organizations and companies.
- Street interviews or surveys using digital or written questionnaires in order to reach many customers and suppliers directly. In collaboration with a call centre surveys by telephone are also possible.
- Face to face interviews and group discussions. We use these research methods to get a picture of why things are as they appear to be. We also apply these methods for product testing. Sometimes video recording or computer assisted discussions are used.
- Nothing is more practical than a good theory. Our market research is therefore based on widely accepted methodological principles and on established theories on the subject under investigation. We keep to the quality rules and standards and to the privacy code of the European Society for Opinion and Marketing Research (ESOMAR).
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